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College vows ‘50 apprenticeships in 50 days’

17th March 2016

Newcastle-under-Lyme College (NULC) is launching an ambitious campaign to recruit 50 new apprentices in 50 days. The ‘Newcastle-under-Lyme 50 in 50’ campaign will launch during National Apprenticeship Week, targeting both employers and young people across the borough. The objective of the campaign is to recruit 50 new apprentices in 50 working days, through close collaboration with local employers to identify new apprenticeship vacancies and young people who are looking to embark on an apprenticeship programme.

The campaign will launch on Friday 18th March, at the College’s Knutton Lane campus and will run until 27th May 2016. Around 800 employers from Newcastle-under-Lyme have been invited to a launch event which will feature insightful talks from staff and industry experts and give visitors the opportunity to find out more about the benefits of employing apprentices.

The College currently works with over 500 employers across Stoke-on-Trent and Staffordshire but found that the number of apprentices employed by businesses within the Newcastle-under-Lyme borough was significantly lower than other areas.

Carl Riding, Head of Employer Engagement and Work-Based Learning, commented: “The College has launched this campaign to raise the awareness of apprenticeships across Newcastle-under-Lyme.  We will be specifically targeting employers, encouraging them to pledge their support to the campaign and improving the employment prospects for young people in the borough.”

Carl added: “With skills shortages across UK businesses, we want to ensure that local employers recognise the value that apprentices can bring to their business. By working together we can help young people locally get on to the career ladder and develop the skills that will benefit businesses for many years to come.”

Paul Farrelly MP has already pledged his support to the campaign by writing to businesses in his constituency inviting them to the launch event. Paul said: “I’m delighted to be working with such a proactive education establishment as Newcastle-under-Lyme College.  The driving force of the campaign is to encourage local businesses to find out more about apprenticeships and the real business benefits, in order to tackle the skills shortages in the area and the wider unemployment issues. The 50 in 50 campaign can benefit both local employers and youngsters alike and I would urge local employers no matter what your industry to come along to the launch event.”

If you are interested in attending the launch event on Friday 18th March or would like further information about apprenticeships contact the Employer Engagement Team on 01782 254126 or email


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